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LG’s 65-inch B6 OLED is $300 lower than its previous best price
Best Buy is offering LG's 65-inch B6 OLED TV for $1,399.99 — a record-low price that undercuts Amazon by $300 and shaves $600 off the original retail tag. The deal is valid for one day only and delivers solid 4K OLED performance at an entry-level price point.
Best Buy has slashed the price of LG's 65-inch B6 OLED television to $1,399.99 as part of a one-day Deal of the Day promotion, marking the deepest discount the set has seen and landing $300 below what Amazon currently charges for the same model. The original retail price was $1,999.99, making this effectively a $600 reduction.
The B6 sits at the base of LG's OLED lineup, but that still puts it well ahead of most conventional LED TVs in terms of picture quality. It features a 4K panel with true OLED contrast, a 120Hz refresh rate with full variable refresh rate support for both Nvidia G-Sync and AMD FreeSync Premium, and four HDMI 2.1 ports — all of which support the panel's maximum refresh and VRR capabilities. One port also includes eARC for easy soundbar connectivity.
For budget-conscious buyers who want premium display technology without paying flagship prices, the B6 represents a compelling entry point into the OLED market, particularly at this limited-time price.
Best Buy has put LG's 65-inch B6 OLED TV on sale for $1,399.99 as its Deal of the Day, a single-day promotion that expires at the end of Thursday. The discount brings the television $600 below its original $1,999.99 asking price and undercuts the current Amazon listing by $300 — reportedly the lowest price the model has ever reached at a major retailer.
The B6 occupies the entry tier of LG's OLED television range, sitting below the brighter and more feature-rich C-series and G-series panels. However, 'entry-level OLED' remains a significant step up from most LCD and QLED alternatives. The set delivers the deep, pixel-level blacks and infinite contrast ratios that OLED technology is known for, paired with a 4K resolution and a processor capable of running the built-in webOS app ecosystem without lag.
On the gaming side, the B6 is well-equipped. All four of its HDMI ports are version 2.1, meaning they can handle 4K content at 120 frames per second without bottlenecking. The television also supports both Nvidia G-Sync and AMD FreeSync Premium for tear-free gaming, as well as auto low latency mode that automatically switches the TV into its lowest-lag configuration when a compatible console is detected. One of the HDMI ports includes eARC, simplifying high-quality audio passthrough to an external soundbar or receiver.
Why it matters: OLED panels have historically commanded a steep price premium over conventional display technologies, putting them out of reach for many buyers. Deals like this one help close that gap and signal that OLED is gradually becoming more accessible. For anyone building a home theater setup or upgrading a gaming room on a budget, a discounted entry-level OLED often outperforms comparably priced non-OLED alternatives in real-world viewing conditions.
Beyond the headline television deal, Best Buy's broader promotion includes a range of other LG products at reduced prices, covering laptops and home theater accessories. Separately, DoorDash is running a limited gaming promotion through August 31st, offering a $25 gift card to DashPass subscribers who spend at least $50 on digital game downloads through its new Gaming storefront — an unusual move for a delivery platform looking to diversify its revenue streams.